Getting published in the Press

With the media doing minimal fact checking nowadays, getting published is easy. Here's a quick four-step guide:

  • Invent an impressive sounding profession. "Palaeoclimatologist" is a good place to start.
  • Invent some "horror" statistics that will affect large numbers of people in your target audience. The whole of the ACT is a good example, if you're targeting the Canberra Times.
  • Write a press release.
  • Submit.

VoilĂ . You're practically guaranteed publication.